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Tools

Free SEO & Web Publishing Tools

Browser tools for search metadata, indexing, feeds, content publishing, social previews, and launch checks.

Available tools

SEO & Web Publishing Tools you can use now

SEO & Web Publishing Tools

AI Crawler robots.txt Builder

Build a robots.txt policy for AI crawlers. Choose from open, selective, or strict presets and block specific AI training bots while allowing search engines.

Open tool

SEO & Web Publishing Tools

Hreflang Sitemap Builder

Build XML sitemap entries with hreflang alternates for multilingual pages. Validate reciprocal links between language versions.

Open tool

SEO & Web Publishing Tools

llms.txt Validator

Validate llms.txt files against the specification. Check H1 headings, blockquote summaries, section structure, and Markdown link formatting.

Open tool

What this collection helps with

SEO work often slows down at the edge of publishing: a missing canonical URL, a weak social preview, a forgotten robots directive, or a checklist that lives in memory instead of the page. These tools focus on the small details that make a page easier to crawl, understand, share, and maintain.

Best for

  • Preparing static pages before they are submitted to Google Search Console.
  • Creating repeatable metadata blocks for blogs, docs, landing pages, and tools.
  • Checking page-level indexing decisions before a launch or content update.

Common use cases

  • Generate hreflang tags for translated pages.
  • Build Open Graph and Twitter Card markup for clean link previews.
  • Create robots meta tags and launch checklists without memorizing directive syntax.

Task guide

Use SEO tools after your content is written and before you submit pages to search engines. Start with the Static Site SEO Checklist to identify gaps across your pages, then address specific needs: canonical tags for duplicate content, hreflang tags for multilingual pages, robots meta tags for indexing control, and Open Graph tags for social sharing. Work through indexing directives before social previews, because a page that is blocked from indexing does not need social cards. Save JSON-LD structured data for last, since it depends on final page content and URL decisions made during earlier steps.

Publishing checklist

  • Verify canonical URLs point to the correct version, not a draft or staging URL.
  • Confirm hreflang tags form complete reciprocal groups with no orphaned language entries.
  • Check robots meta directives match your intent: noindex pages that should not appear in search results.
  • Validate social preview images exist at the referenced paths and meet platform size recommendations.
  • Review structured data with Google's Rich Results Test before deploying.

FAQ

Questions about seo & web publishing tools

Should I add all SEO tags to every page?

No. Add tags only when they serve a purpose. Every page needs a title and description. Canonical tags matter when duplicate content exists. Hreflang tags apply only to translated pages. Social preview tags matter for pages shared on social platforms. Unnecessary tags add clutter and increase the chance of conflicting signals.

Do canonical tags affect internal link anchor text?

No. The canonical tag tells search engines which URL should be treated as the primary version of a page. It does not affect how anchor text is interpreted on the page that links to it.

Can I use the same Open Graph image across all pages?

For small sites with a consistent look, one default image is acceptable, but each page should have its own og:title and og:description. Pages with unique images should reference them in og:image to produce richer link previews.

Does noindex on a page save crawl budget?

Noindex tells search engines not to show a page in results after it is crawled. If you want to save crawl budget, use a robots.txt disallow directive to block crawling entirely before indexing is considered.

Should I include both hreflang and canonical tags on the same page?

Yes, when the page has translated versions. The hreflang tags identify language alternatives, and the canonical tag declares the preferred URL among duplicates within the same language. They serve different purposes and can coexist.